Social Media Best Practices – Tab A (Facebook)
December 18th, 2013
Best Practices
- Post content once per day to ensure time for interactions with followers
- Selectively share pins on Facebook
- Include images with posts whenever possible AND keep posts short, as on Twitter
- Create a day where you always post pictuers, such a “Photo Friday”
- Interact with followers and have the confidence to reply to comments
- Selectively share Pinterest pins on Facebook
- Tag other pages frequently to gain visibility among their fans, too
Best Times to Post Content
- Starting after 9:00AM, best between 1:00PM and 3:00PM
- Friday is the best day to post on Facebook for optimal engagement
- Post more content on weekdays than weekends
- Facebook peak time: Wednesday at 3:00PM
- Avoid posting after 4:00PM
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