Social Media Best Practices – Tab A (Facebook)

Best Practices

  • Post content once per day to ensure time for interactions with followers
  • Selectively share pins on Facebook
  • Include images with posts whenever possible AND keep posts short, as on Twitter
  • Create a day where you always post pictuers, such a “Photo Friday”
  • Interact with followers and have the confidence to reply to comments
  • Selectively share Pinterest pins on Facebook
  • Tag other pages frequently to gain visibility among their fans, too

Best Times to Post Content

  • Starting after 9:00AM, best between 1:00PM and 3:00PM
  • Friday is the best day to post on Facebook for optimal engagement
  • Post more content on weekdays than weekends
  • Facebook peak time: Wednesday at 3:00PM
  • Avoid posting after 4:00PM

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